Our recently released social media strategy focuses on creating engaging digital content, while expanding digital storytelling to make records increasingly available and relevant with online audiences. The National Archives GIPHY channel does just that: combining our staff’s knowledge of new and emerging technologies with the rich content of the Archives showcases our holdings in fun … Continue reading Animated Archives: Meeting People Where They Are
The National Archives and Records Administration released a new, streamlined social media strategy this week, with a focus on creating more engaging digital content and increasing participation by staff in the spectrum of online platforms. Beginning in Fiscal Year 2021 and spanning the coming five years, the National Archives aims to expand digital storytelling and … Continue reading Five-Year Social Media Strategy Released
Last month we kicked off a new social media campaign. The Archives Hashtag Party is a way for our colleagues in the archives community to highlight the diversity of their holdings around a fun topic. We invite you to bring your own collections and join in! The new surprise theme in our Archives Hashtag Party … Continue reading Join us for an Archives Hashtag Party!
I am proud to announce the publication of our fourth Open Government Plan. To get started, check out the Executive Summary, which provides an overview of the commitments the agency is making to make the National Archives and the Federal government more open over the next two years. We want to hear from you! This … Continue reading We want to hear from you! NARA’s Open Government Plan 2016-2018
The National Archives is pleased to participate in the U.S. Digital Registry, the authoritative resource for official third-party websites, social media platforms and mobile apps managed by the U.S. federal government. The U.S. Digital Registry is an API-generating platform designed to authenticate third-party sites in the federal government in order to help maintain accountability over … Continue reading U.S. Digital Registry
The core mission of the National Archives has always been to make the holdings of the U.S. government available to the public. As the number of views on our website and social media platforms continue to grow each year, we are reminded of the importance of providing access to those holdings in a variety of … Continue reading By The Numbers: Maximizing Value through Web and Social Media
The holdings of the National Archives are vast. With more than 12 billion pages of textual records alone, it is essential that we continue to explore and employ innovative strategies to provide effective access. By understanding how you currently access our records and better understanding your unique needs, we will be better positioned to ensure … Continue reading By the Numbers
This is a snapshot of a variety of data points we are tracking to measure how we are doing. I am especially interested in trends as we focus more and more on digital access. Is the investment paying off in terms of numbers of eyeballs on our content? What impact does online access have on … Continue reading By The Numbers
Colleen Wallace Nungari’s painting, Dreamtime Sisters, was selected as the “brand” for the International Council on Archives Congress which closes today in Brisbane, Australia. More than 1,000 archivists from 95 countries gathered to dream about the future around the theme, "A Climate of Change." Dreamtime … Continue reading Capturing Living Memory
Until fairly recently, social media has been seen as experimental and outside the realm of the essential work of our agency. Today that is simply no longer the case. Smart use of social media is now mission-critical to our agency. As the agency charged with advising Federal Agencies and the White House on the records … Continue reading Join the Chorus
